Our team: 10 people who do the work themselves
Boltly is a Melbourne-based SEO agency with a 10-person team, led by founder and lead consultant Muhammad Majid Akram for almost 15 years. Nothing is outsourced, and every plan is month to month.
Boltly roster On file
- Founder
- Muhammad Majid Akram
- Based
- Melbourne, Victoria
- Headcount
- 10 people
- Running
- Almost 15 years
- Outsourced
- Nothing
- Contracts
- Month to month
How the work is split across the team
We split it across five disciplines, with one consultant holding the pieces together. People often cover two of them, so we don't publish a headcount for each.
Lead consultant on your account Founder involved in strategy
Strategy
Picks which searches and pages come first, based on what your customers type into Google and what your competitors already rank for.
Content
Writes and rewrites the service, location and FAQ pages that answer those searches in your business's voice.
Technical
Fixes what stops Google reading the site: slow templates, indexing gaps, broken links and missing structured data.
Local search
Looks after your Google Business Profile and how you appear in the map results for nearby suburbs.
Reporting
Sends a monthly report listing the work done, with links, beside the numbers from Search Console and Analytics.
The mix on your account depends on what your site needs. A shop with 2,000 product pages needs more technical time than a plumber with eight service pages.
Who you'll deal with
You'll deal with the consultant who leads your account, and that person does the work. There's no account manager relaying messages to someone you never meet.
Muhammad Majid Akram started Boltly almost 15 years ago and still works as its lead consultant, so strategy is set by the person who built the business. Specialists join when the job calls for it: a developer for a template fix, a writer for a new service page. If you want to know who did something in your report, ask, and we'll tell you.
Plans start at $500 a month with no setup fee, and the pricing page lists what each one includes. If we're not the right fit, you leave at the end of the month.
Judge the team by its work
Here's a result instead of stock photos.
in 30 days for Portable Pods, tracked from 19 September to 18 October 2026. Five client results sit on our case studies page, and the about page covers how the business runs.
Questions about the team
Who does the SEO work at Boltly?
Our own 10-person team. Strategy, content, technical fixes, local search and reporting are all handled in-house, with founder Muhammad Majid Akram leading the strategy.
Do you outsource any of the work?
No. Every task on your account is done by one of our 10 people, and the monthly report lists the work with links, so you can ask about any of it.
Who will I deal with day to day?
The consultant leading your account, who also does the work. A developer or writer joins when a job needs one, and Muhammad Majid Akram stays across the strategy.
Where is Boltly based?
Melbourne, Victoria. We work with businesses in every state over calls and shared documents, so you don't need to be in Melbourne to hire us.
How big is the Boltly team?
Ten people. That's enough to keep every part of SEO in-house, and small enough that the founder still works on client strategy.
Who founded Boltly?
Muhammad Majid Akram founded Boltly almost 15 years ago and is still its lead consultant. The lead consultant page explains how the founder works with clients.
Can I talk to the team before signing up?
Yes. Book the free SEO audit or call 0468 147 271, and you'll get a straight answer on what your site needs first.
Will I be locked into a contract?
No. Every plan is month to month with no setup fee. If the team isn't the right fit, you can leave and keep the work.
Talk to the people who'd do the work
Start with a free audit. You get the findings and a written quote, then decide.